Video interview: Goodis Featured in Better-For-You Candy Trends

Goodis was recently featured in Snack & Bakery in a video interview focused on the growing better-for-you candy category in the U.S.

In the piece, Swedish candy is highlighted as a cleaner alternative to many traditional American options — driven by simpler ingredients, no artificial dyes, and no high-fructose corn syrup.

As consumer expectations shift, this positions Swedish candy as a category retailers can confidently stock for what’s next.

For U.S. stores looking to stand out, better-for-you isn’t a trend anymore — it’s becoming the baseline.

Watch the interview here or below and see why Swedish candy is gaining attention in the better-for-you space.